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Back to School, Back to Basics: Mastering Season Logistics

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In 2024, this isn’t just about kids picking out new backpacks – it’s a major event for logistics companies too. Hustling to keep up their stocks for everything from textbooks to tech gadgets and classroom furniture. With students of all levels heading back to class, it’s one of the busiest times of the year for retailers and logistics players.

The Challenge with Season Logistics

Companies have been refining their strategies for season logistics to handle the surge in deliveries, just like this coming back to school season, driven by both the direct needs of schools and the demands of students and parents. 

This year, with the ongoing improvements in infrastructure and the increased use of digital platforms for orders, logistics operations are expected to be smoother and more robust than ever, setting a new standard for efficiency in the bustling areas.

Enrollment Surge: Preparing for the Back to School Season

As DepEd kicks off enrollment for the 2024-2025 school year, logistics companies in Metro Manila are starting to prepare for a significant increase in activity. The enrollment period, running from July 3 to 26, includes public schools across the country, engaging various modalities such as in-person registration, remote options, and dropbox forms to accommodate all families. 

Private institutions and specialized schools are also aligning their enrollment processes within this timeframe, ensuring a synchronized start to the academic year on July 29.

Nationwide Delivery for Back to School

This coordinated nationwide push sets the stage for logistics companies to handle an influx of educational materials, uniforms, and technology equipment needed across Metro Manila and beyond. With approximately 27 million students enrolled last year, the scale of this year’s logistical needs is vast, emphasizing the importance of robust planning and execution. Companies are now leveraging advanced routing technologies and enhancing their delivery fleets to ensure that all students have what they need for a successful school year.

As logistics play a critical role in supporting educational readiness, the synergy between educational institutions and logistics providers will be crucial. This season offers a unique opportunity to refine delivery strategies, ensuring that the back-to-school period is not only about meeting immediate needs but also about setting a precedent for future logistical excellence.

Gradual Return to Old School Calendar

The gradual return not only emphasizes the importance of academic planning but also plays a crucial role in the logistics sector, as companies prepare for the increased demand in school supplies and related goods. As we gear up for this change, the logistics landscape in Metro Manila is expected to adapt swiftly, reinforcing the need for timely and efficient delivery systems to support the educational institutions and the community at large.

Transportation and Season Logistics Challenges

Let’s take a closer look at how the back to school season shakes up transportation in Metro Manila.

Traffic Congestion

Metro Manila experienced an average daily traffic volume of approximately 3.63 million vehicles in 2023, contributing to significant congestion during school months. The dense traffic not only extends travel time but also affects the timely delivery of school supplies and impacts daily school operations.

Public Transportation Dependence

Students often ride on buses, jeepneys, and trains to commute to school, especially around cities. Delays and overcrowding become common issues, affecting students’ ability to arrive at school on time and comfortably. 

Season Logistics and Supply Chain Management During Back to School

As schools prepare for the influx of students, the logistics sector is critical in ensuring a smooth transition into the new school year. This period significantly impacts the logistics and supply chain management landscape in the Philippines, which is crucial for delivering educational materials and supplies efficiently.

Market Value and Growth

The Philippine logistics industry is booming, with experts predicting it’ll hit nearly ₱1 trillion in value by 2023. This growth is largely thanks to the increasing demand for services like shipping and storage. These services are crucial for getting important items like textbooks and school uniforms where they need to go. It’s a big deal for the education sector and the economy as a whole.

Leading Logistics Players to Rely On

As the demand for efficient delivery of school supplies increases during the back-to-school season, there are several leading logistics companies in the Philippines that stand out for their reliable services. These companies specialize in both freight forwarding and warehousing, offering robust solutions tailored for the educational sector’s needs:

  • Transportify: Known for its wide domestic coverage, Transportify provides timely deliveries of school supplies and documents across the Philippines.
  • JRS Express: With a strong presence in both urban and rural areas, JRS Express caters to school-related logistics, ensuring that supplies reach even the most remote schools.
  • 2GO: Leveraging its extensive maritime and land-based network, 2GO handles larger shipments of educational materials, essential for schools opening their doors for the new academic year.
  • Air21: Specializing in express delivery, Air21 is a choice provider for time-sensitive educational deliveries, facilitating quick turnaround times during the enrollment and start-of-year periods.

E-commerce Influence

The express delivery market, driven by e-commerce, is projected to reach a 9% compounded annual growth rate from 2018-2023. 

E-commerce platforms are becoming an integral part of how educational tools and resources are distributed to students, necessitating efficient logistics solutions to handle the surge in deliveries during this busy period.

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Cat Dewinta

Article updated on July 05, 2024

Cat Dewinta is a well-established Logistics Consultant with a decade of experience in streamlining supply chains. Her proficiency in utilizing modern advancements has significantly enhanced delivery operations and customer satisfaction, solidifying her reputation as a respected industry leader.